Shaping the perceived values and identities of a company or organisation, its products and services.
Emojo prepares strategic brand plans starting from the creation of a company name / brand entity. We particularly focus on the viability of the brand within a mass media environment, and specifically with relationship to the Internet and electronic media.
Emojo takes a very scientific approach to the first three phases of the Branding Process - Analysis, Identity and Planning. The Creative element obviously comes very much to the fore during the Campaigning stage. The Branding Elements below set out the key considerations and methodologies: